Google tells 'not to worry too much' to employees in internal memo after ad technology ruling: 'It's important for Googlers to...'

Google has sent a memo to reassure its employees in the wake of a recent antitrust ruling that found the company illegally dominates two markets for online advertising technology . A judge found that built a monopoly, engaging in anticompetitive acts to maintain dominance, harming publishers, competition and consumers. The tech giant urged staff to maintain their focus on their work and not be overly concerned about the potential consequences of the decision.

Why ad technology ruling matters to Google
Advertising is the primary revenue source for Google, providing the financial foundation for its investments in emerging technologies such as artificial intelligence and cloud computing infrastructure.

The court ruling, which Google has indicated it will appeal, carries significant implications for the company's advertising operations. The extent of the impact will depend on the remedies, or penalties, determined by the judge.

Google reassures staff after antitrust ruling
In her message to employees, Google's VP of regulatory affairs, Lee-Anne Mulholland, emphasised that the company has won half the case.

“The court delivered a mixed ruling in the DOJ's lawsuit focused on some of our ad tech. It rejected key parts of the DOJ's case: The court found our advertiser tools don't harm competition and our acquisitions of DoubleClick and AdMeld were not anticompetitive. But it agreed with the DOJ's claims about one of our publisher tools. In other words, we won half, lost the other half,” she said in the memo, as per Axios.

Mulholland reiterated Google's intention to appeal the ruling, arguing that it "incorrectly suggests a company like ours has a legal obligation to do business with competitors." She asserted that this stance "is contrary to past Supreme Court decisions."

She also highlighted the importance of maintaining focus.

“We’re deeply committed to providing solutions to a wide array of publishers and advertisers in a highly competitive sector. The Regulatory Affairs team will keep working to challenge this case through the appeals process. It's important for Googlers to continue to focus on our users and customers by building amazing products that help people around the world,” she added.